Creating Your Business Name
What Do You Want Your Clients to Feel?
There is nothing more endearing than a great Business Name.
And nothing more off-putting than a bad one.
There is one place almost every business gets stuck. What do I call the business that I am putting my heart and soul into? It is that first step to creating a complete brand that is the hardest to overcome. For every business.

You are not on your own. Almost every business owner has that exact same problem when starting out. Yes, there is that one person you know who thought “Hey I’d like to open a Llama farm and I’ll call it Llamanation”, they are the minority.
Coming up with a business name is truly an art. You want the name to be engaging, reflect the personality of the brand, you want it to be evocative, unique and of course, brandable.
We have a unique Business Name generating method that is second to none. We don’t just come up with business names, our method empowers you to come up with your own. That’s right, we aren’t going to find out what your business is, then come back in a few weeks with some name options for you. Our strength is that we conduct our Name Generation Meetings with you, live. Then we create your brand together.
Scott has a unique and incredible gift for coming up with a Business Name that you not only love, but draws success and opportunity with it. That is why every client that comes to us for a business name gets to deal directly with Scott so you can experience his skills first hand.
Remember that it is your business, so your business name needs the magic that only you can bring to it. We give you the tools to be able to do that.
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Margaret Stuart came to us to develop a brand that would encompass her entire work (14 books, speaking engagements and private consultancy). Needless to say, this was quite a challenge.
We needed something bold, powerful and courageous, just like Margaret and her dreams of bringing her work to the world. Something unforgettable. It needed to appeal to people that wanted success and health, it needed to be approachable for people in their most vulnerable time. Mango Tiger. It’s unforgettable, and Margaret loves Mangos.

The Humble Sherpa Business Coaching & Consultancy is focused on creating success in their clients. Their key difference in the market however is that they guide their clients along an entire training program, rather than provide the information and then walk away.
Hence, their name. A Sherpa is there to guide you up the most arduous of the world’s paths, yet they never claim the feat as their own. They provide all the assistance necessary to make you reach your dreams. The Humble Sherpa – your Humble Guide to Business Success.

Laura, a ballroom dance costume designer, wanted to have an identity that was more than the costumes she made. Knowing that dance appeals to everyone from 9 to 90, rich to poor, the Target Demographic is a hard one to place. Until you look at the dance itself.
Timeless, elegant, graceful.
Everyone who steps onto the dance floor strives for these characteristics. A business based on this market should reflect that. Nothing is more elegant or bold than a name. One that speaks of more than costumes. Is your costume by Laura J?

